VANTIC

Colour system

ASPHALT, ICE AND ONE SIGNAL.

VANTIC is a dark brand with a single loud accent. Asphalt and Ice do the structural work, Concrete and Graphite carry information, and Signal marks the one thing that matters in any frame. Sonic is reserved for live data.
ASPHALT, ICE AND ONE SIGNAL.

Asphalt

Signal

Ice

Concrete

Graphite

Night

Sonic

Proportions. Think 70 / 20 / 10. Seventy per cent Asphalt or Ice as ground, twenty per cent Graphite, Night and Concrete for structure and text, ten per cent or less Signal. When in doubt, use less Signal. It gains power from scarcity.

Signal is a verb. It marks the action: the button, the live dot, the heel, the finish line. It never fills a whole page and it never sits behind body text.

Sonic is data. Heart-rate curves, GPS traces, live crew positions. Sonic never appears in print or on garments and never competes with Signal in the same element.

Signal is a verb. It marks the action, never the background.

— Colour rule number one

Night run

Heat

Cold start

Combination Contrast WCAG Use
Ice on Asphalt 18.1 : 1 AAA Body text, headlines, UI
Asphalt on Ice 18.1 : 1 AAA Print, documents, light layouts
Signal on Asphalt 5.2 : 1 AA Buttons, labels ≥ 14 px, icons
Asphalt on Signal 5.2 : 1 AA Mono wordmark, badges
Ice on Signal 3.1 : 1 Large text only Display type ≥ 32 px
Concrete on Asphalt 5.9 : 1 AA Secondary text, captions
Sonic on Night 8.9 : 1 AAA Data visualisation in the LINK app
Let photography carry the Signal. One red-orange element in a dark frame is the VANTIC look.
DO

Let photography carry the Signal. One red-orange element in a dark frame is the VANTIC look.

Do not add other saturated colours. Purple skies, teal grades and rainbow gradients are not us.
DON'T

Do not add other saturated colours. Purple skies, teal grades and rainbow gradients are not us.

Sonic only for live data on dark UI, always on Night or Asphalt.
DO

Sonic only for live data on dark UI, always on Night or Asphalt.

Never tint Signal. No pastel Signal, no 60 % Signal, no Signal gradients on text.
DON'T

Never tint Signal. No pastel Signal, no 60 % Signal, no Signal gradients on text.

© VANTIC Movement Systems B.V., Rotterdam — Brand Guidelines v3.2. Internal and partner use only. · Images and video in this guide are AI-generated and labelled accordingly (EU AI Act, Art. 50).
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